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Demo Follow Up Email Template & Workflow for Outlook

Sales

An example workflow for a quick follow up to a client after a demo. Copy this ready-to-use Outlook email template, or use it as a reusable Toggles workflow with variables, recipients, attachments, and team sharing.

Free to try. No automatic sending - review every draft before sending.

Copy/paste template

Copy the demo follow up email template

Use this once as a regular Outlook template, or launch the full Toggles workflow when you send it repeatedly.

What this template helps you avoid
Common email risks
  • Missing required details
  • Rewriting the same email manually
  • Inconsistent wording across a team
  • Forgetting attachments, links, recipients, or preparation notes
Fields your team can fill in
next_step
client_first_name
me::first_name
Workflow previewApplied workflow: Demo Follow Up Email
Preview only

Est. saved: 1 min 47 sec

To

Add recipients


Cc

salesmanager@mycompany.com

Bcc

Add recipients


Subject

Following up on our demo - next steps

Product-Intro.pdf

Hi client_first_name,

Thanks again for your time earlier today. I enjoyed learning more about the issues your team is experiencing and how our solution can help you quickly solve them.

As promised, I've attached a bit more information about our solution for your reference. Let me know if you have any questions or if you'd like to next_step.

Looking forward to hearing from you.

Best,

me::first_name

Workflow context
When to use this workflow

Use this workflow after a product demo when the sales rep needs to send a timely follow-up with supporting material and a clear next step.

What this replaces

This replaces rebuilding post-demo emails from memory, forgetting the product attachment, missing a manager CC, or sending inconsistent next-step language across reps.

Why teams standardize this email

Demo follow-up is a high-intent sales moment. Standardizing it helps reps move quickly, keep messaging aligned, and make sure each prospect receives the right materials before the email is reviewed and sent.

What Toggles adds beyond a normal Outlook template

Toggles inserts the workflow directly in Outlook, prompts for variables, prepares operational details, and keeps the draft editable before sending.

  • Inserts the demo follow-up email in Outlook
  • Prompts for client name, next step, and sender first name
  • Adds the approved follow-up subject line
  • Can CC a configured sales manager
  • Can include the configured product intro attachment
FAQ
Does Toggles send the follow-up automatically after a demo?

No. The rep starts the workflow, reviews the Outlook draft, and sends it manually.


Can reps choose different next steps?

Yes. This workflow includes a next step dropdown, such as starting a trial, scheduling a follow-up call, or moving to a proposal.


Can admins standardize this for the whole sales team?

Yes. Approved workflows can be shared with teams so reps start from the same follow-up structure.

Roll out the standard

Standardize this process in Outlook

Start with one workflow, then give your team the same approved message, recipients, attachments, and structure every time.