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Cold Outreach Intro

Sales

An example workflow to reach out to a new lead with a short, value-focused intro

Add this workflow to Outlook

Includes required fields, attachments, and recipients

Takes <30 seconds. No setup required.

What this workflow standardizes
Operational outcomes
  • Introduce yourself and your company to a new prospect with a short, value-focused outreach message.
  • Initial sales outreach
  • Lead engagement
  • LinkedIn connection follow-up
Fields your team can fill in
recipient_first_name
one_liner_value_prop
me::first_name
company_name
Workflow previewApplied workflow: Cold Outreach Intro
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Est. saved: 1 min 2 sec

To

Add recipients


Cc

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Bcc

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Subject

Quick idea for company_name

Hi recipient_first_name,

I wanted to introduce myself quickly — I work with teams at fast-growing, innovative companies to help them one_liner_value_prop using PRODUCT_NAME.

If you're open to it, I'd love to set up a quick call to share more.

Best,

me::first_name

Workflow context
When to use this workflow

Use this workflow when a sales rep wants to send a short, one-to-one introduction to a prospect with a specific value proposition.

What this replaces

This replaces rewriting basic intro emails, manually changing company names, and letting reps drift away from approved positioning.

Why teams standardize this email

Outbound intros should be concise and consistent. A workflow helps reps start from approved messaging while still reviewing and personalizing the email before sending. Toggles is not a mass email tool.

What Toggles handles

The workflow prepares the operational details your team should not have to rebuild by hand.

  • Inserts a short cold outreach intro in Outlook
  • Prompts for recipient name, company name, value proposition, and sender name
  • Adds a company-specific subject line
  • Keeps the email as a user-initiated draft
  • Allows personalization before the rep sends it
FAQ
Is Toggles a mass email platform?

No. Toggles prepares user-initiated Outlook drafts for review and sending. It is not for bulk campaign sending.


Can reps personalize the outreach?

Yes. The workflow gives a consistent starting point, and the draft is editable before sending.


Can admins standardize sales messaging?

Yes. Shared workflows help teams use approved outreach structure and positioning.

How it works

Use this workflow inside Outlook without rebuilding the email manually

Standardize the full process, then let your team launch the same complete email whenever they need it.

01
Add this workflow

Add this example to Outlook so the full email process is ready to use right away.
Install this workflow →

02
Open it in Outlook

Launch it from the compose window where your team already works.

03
Review, fill, and send

Review the remaining fields, then send with the right message already in place.

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Roll out the standard

Standardize this process in Outlook

Start with one workflow, then give your team the same approved message, recipients, attachments, and structure every time.

Helpful Resources

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5 Everyday Email Tasks You're Wasting Time On (And How to Fix Them)

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Toggles for Outlook Quickstart Guide

A step-by-step guide for getting started with Toggles for Outlook.

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Toggles Business Pro Quickstart Guide

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